Ceiling Fan Price in Nigeria: As a Nigerian, when the discussion about ceiling fans comes up among fellow Nigerians in school or at work, you might find yourself sharing stories about that one loud and scary ceiling fan in your grandma’s home or the one in your decade-old father’s house. From time immemorial, ceiling fans …
Perceptual Map: A Comprehensive Guide
Perceptual map is a strategic compass, a research tool that guides businesses into making well-informed decisions. It is the one that provides insights into the thought process of a target audience or a consumer about their sincere viewpoints about a brand’s product or service. While the concept of perceptual mapping may seem straightforward, executing it …
Brand Positioning: Build a Strong Identity for your New Business
Remember when you created your social media account and were asked for a display picture? Brand positioning is your display picture on your social media platform. The captivating glimpse spikes the curiosity and interest of any user who comes across it and gives them an identity to tie their account to. The idea is about …
Online Advertising for Small Business (2023)
Online advertising for small business has become a phenomenon with high demand in today’s digital market. This is because the online space is wide, and traditional advertising methods alone cannot solve small businesses’ challenges. This article will guide you through the spectacular basics of online advertising for small businesses. We will examine the pertinent role …
Competitive Analysis for Entrepreneurs: A Detailed Guide (2023)
What Does Competitive Analysis for Entrepreneurs Mean? Competitive analysis for entrepreneurs is an integral part of market research that makes it easy and comprehensive. This is because the success of a business often lies in the ability to connect with leads, foresee their needs, and offer solutions that resonate with their preferences. Leveraging market research …
How to Generate Leads for Business Using Advertising (2023)
In the dynamic business landscape of the 21st century, all business owners should know how to generate leads for business using advertising. Just dey play o! Lead generation is no longer a desire. It is now a necessity for businesses of all sizes. Start thanking your stars for visiting the right place today because this …
How to Use the Right Media Partner to Sell your Product
In the business world, understanding how to choose the right media partner to sell your product can be likened to selecting the perfect puzzle piece to complete a masterpiece.